Business Card BoardImage by mtsofan via Flickr

The gang here at wediaup have been thinking about the not too distant future when we will have to hire a couple of developers. Now things start to get interesting – because all the theory and BS we’ve thrown around has to get a little more concrete. We talk about wanting the “google” atmosphere and all – but are we really ready to walk-the-walk?

I found a couple of good articles about how to hire and one theme seems to be the good hires don’t really need a resume:

There is no surprise then that only 1 of our 3 existing team members actually had to submit a resume to us, which we never read twice. All 3 were hired from our network of influence either because we worked with them previously or because they came highly recommended from people we knew.

As scary as that sounds – it’s more true than we think. The idea seems to be we need to really look for people where ever we can find – but reality says we’re not going to hire too far outside of our network. The risk just increases so much as we get further away.

Seth Godin has a great post at his site that says “Why bother having a resume?

This is controversial, but here goes: I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all. Great people shouldn’t have a resume.

The post goes on to say you need some more original that a resume, he gives examples:

How about three extraordinary letters of recommendation from people the employer knows or respects? Or a sophisticated project they can see or touch? Or a reputation that precedes you? Or a blog that is so compelling and insightful that they have no choice but to follow up?

But my favorite part is when he says some will say, “well, that’s fine, but I don’t have those.”

Yeah, that’s my point. If you don’t have those, why do you think you are remarkable, amazing or just plain spectacular? It sounds to me like if you don’t have those, you’ve been brainwashed into acting like you’re sort of ordinary.

The other big opportunity is hiring talent from the inside via intern. Joel Spolsky of is a big fan of this approach.

Numerically, great people are pretty rare, and they’re never on the job market, while incompetent people, even though they are just as rare, apply to thousands of jobs throughout their career. So now, Sparky, back to that big pile of resumes you got off of Craigslist. Is it any surprise that most of them are people you don’t want to hire?
Look for the hot new technology of the day. Last year it was Python; this year it’s Ruby. Go to their conferences where you’ll find early adopters who are curious about new things and always interested in improving.

So – at the end of the day (well maybe quarter) we still need to find that right person. How do you write that job description and where do you put it? I guess it still comes down to that network and conversation.

So I guess what I am asking is who wants to talk about developers?

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Twitter as a resource

April 8, 2008

I was one of those guys at first…one of the guys that was spouting about how Twitter is a cool little novelty, but not really useful.  Man I hate it when I say REALLY stupid stuff like that.

I was reading a post from Paul Chaney at Conversational Media Marketing called “A minor Twitter miracle“.  He talks about needing some information for a book and really having no resource – so he Twittered to see if anyone could help him out.  Shortly after – he received a reply and had a huge lead.

I followed Kevin’s advice and contacted Rick, the gentleman he referenced. Within 20 minutes, Rick had contacted the manager of the Adsense for feeds project and put me in touch with him. And he told me to put him in touch with the author. Badda-bing! Problem solved.

It just really shows the power of the collective intelligence Twitter leverages – so drop a note out on Twitter and see what the big Twitter brain has to say.

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Project 1two5

April 1, 2008

InnovationImage from Wikipedia

Despite all of the ad share losses, stock drops, and incessant competition, Local Media Companies (LoMediaCo’s) still matter. There are dozens of articles/blogs/videos posted everyday that outline the trouble with LoMediaCo’s. It’s good to understand the troubling reports if, at the very least, it lights a fire that propels you toward action.

Project 1two5 is meant to propel action towards a future state of LoMediaCo’s, not so much dwell on the current and past states. It’s meant to create a community of Media Insiders and Media Outsiders who care about the next level of innovation at LoMediaCos. There are two sides to this. One = The Process of Innovating. Two = The Actual Innovation. And surely, with more conversation, we’ll uncover a third and fourth side, subsets of sides, and alternative sides.

Assumption Round-up – Why LoMediaCo’s Still Matter

  1. LoMediaCo’s create a lot of relevant content that no one else does
  2. LoMediaCo’s are a trusted info source
  3. LoMediaCo’s have a vested interest in their communities
  4. LoMediaCo’s have recognizable brands
  5. LoMediaCo’s still make money (just not as much)
  6. LoMediaCo’s have full-time employees
  7. …and a bunch of other stuff that will come out in conversation

Why Innovation is Vital

  1. There are more ways to gather and present information than people know what to do with
  2. Playing catch-up all the time is annoying
  3. Doing something innovative is hard, but doing something hard makes people and companies grow
  4. Not innovating will continue to erode LoMediaCo’s market position
  5. Consumers and non-consumers demand a lot more of their news/info sources, and LoMediaCo’s need to meet those demands
  6. …and a bunch of other stuff that will come out in conversation

Who are we to create a Community

  1. We’re starting a company to help LoMediaCo’s ideate, innovate, and use the best tools to make content infinitely functional. It’s called e-Me Ventures, but that doesn’t really matter. The point is that we spend a lot of time working on these issues because we know there’s value in it.
  2. We care, so we share. LoMediaCo’s have a very important bundle of problems to tackle, and they need real conversation in an open forum to solve.
  3. We’ve got a team of Media Insiders and Media Outsiders, so hopefully we’ll reflect a decently wide range of thought in our chosen area of focus.
  4. We crawl the web constantly for innovative thoughts and interesting reports on Media. Having a community will give us a great place to store these findings and strike up conversations about them.
  5. We know there are many people who share the same interests and need a place to find and share info, too.
  6. All this is called “Project 1two5” because LoMediaCo’s are very 1.0, they need to get to 1.5, but we can work on 1.25 today.
  7. …and a bunch of other stuff that will come out in conversation.

What to do?

  1. We’re gonna continue to outline problems/issues/innovations, blog about them, add content and research, and start conversations
  2. You can join in at any point for whatever reason.

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