Street pitch from zemanta.comImage by Boris Veldhuijzen van Zanten via Flickr

A topic for blogging springs to life, and then the project of managing the post weighs it down. Questions start flooding the mind faster than language can articulate them. Is this post unique enough? Am I rehashing stale ideas? Where do I find a picture? Am I stepping on copyright? Who/where should I link? What should I read before writing? Do I have the facts right? Will I ever be able to monetize this? How should I tag it? Compound the questions with a time-frame that should be more like 30 minutes and less like 2 hours for a single post, and I start looking like I need a friend.

Zemanta has been a great friend in the quest for easy and relevant blogging. I’ve been using it for a few weeks now, and would rather not imagine its absence. It places pictures, finds relevant links, and tags posts with helpful aplomb. “Friend” is a good descriptor for Zemanta; It’s always there, ready to help out in the only way it knows how. But Zemanta can’t ease all of my blogging needs, and I can’t demand too much of it. (as much as I wish a friend could be my personal assistant, employee, maid, cook, and computer, I wouldn’t have much friends if I demanded that level of commitment).

Every blogger should be friends with Zemanta today. But that friendship will surely wain when there is an Integrated Content Management Framework that solves the riddle of how to make relevant, unique, atomizable, mashable, monetizable, fully linked and tagged multi-media prepared for syndication. Then again, that’s a mighty high demand for any friend.

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